Why Facebook?
First of all, Facebook has, on average, 1.47 billion daily active users and 2.23 billion monthly active users (source). That means that over 15% of the entire world is on Facebook every single day.
How powerful is that?
Here are some more statistics from SproutSocial:
- 83% of women and 75% of men use Facebook
- 82% of Facebook users have attended at least some college
- 39% of users like or follow a Facebook page to receive a special offer
- 32% of Facebook users engage with brands regularly
- People spend an average of 35 minutes on Facebook each day
- People access Facebook an average of 8 times per day
- 400 new users sign up every minute
- 19% of time spent on mobile devices is on Facebook
- Organic reach for branded Facebook pages is a measly 2% on average
After reading those stats, it should be pretty clear how effective advertising on Facebook can be. What other methods of advertising give you access to so many consumers?
On top of that, you can actually SEE the results from your Facebook ads – almost instantly. You can analyze your click-through-rate, cost-per-click, and cost-per-lead, and you can then use that data to optimize your ads for a better ROI. Can you do all that with a newspaper ad?
What I Bring to The Table
Offer creation
The best Facebook ads offer something sweet that makes the user actually want to click your ad. I’ll work together with you to craft a unique offer that fits your brand and brings in leads.
Ad creation & management
After we come up with an enticing offer, I’ll get to work right away on ad creation & ad management. This includes copywriting, image selection, audience targeting, split testing, and ad monitoring.
Lead funnel creation
I will create a custom lead funnel that suits your brand and converts visitors into leads. This includes Facebook Pixel set-up.
Lead follow-up strategy
I’ll work with you to come up with a lead follow-up system that suits your business, and converts fresh leads into paying customers over and over again.
Lead notification system
I’ll set up an advanced lead notification system so that you can follow-up with new leads as soon as possible. Here are the possibilities:
- Get notified instantly via email and or text when a new lead is generated
- Automatically add new leads information to a Google spreadsheet
- Automatically add leads to your email automation platform
Weekly reports
I’ll send you a simple email each week to let you know how your ads are performing and what your average cost per lead is.